ENG
2023-09-04
2023 smartphone market to be down 4.7% y-o-y

IDC expects iOS shipments to see 1.1% growth in 2023 to reach an all-time high share of 19.9%, while Android  is forecast to decline 6.0%.


China, Asia/Pacific (excluding Japan and China), and Latin America – focus regions for most Android players – will contribute the most to the decline with shipments down 3.6%, 4.4%, and 6.2% respectively. The United States and Western Europe are forecast to decline 3.8% and 6.1%.



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